This document outlines the envisioned Dissemination, Communication and Exploitation strategy of the LAMBDA project, as well as the specific objectives of dissemination activities until the end of the project. Furthermore, it reports on continuing dissemination activities of the LAMBDA project in the first six months.

One of the LAMBDA objectives is strengthening the linkages with industry and developing commercial awareness in order to facilitate the early involvement of researchers in the process of identifying real-world challenges, as well as to understand the use of Big Data and emerging technologies for competitive advantage of companies. Furthermore, research challenges and possibilities for solving problems in industry will be identified through a joint work with key stakeholders.